# Google

[![image.png](https://bookstack.iconography.co.uk/uploads/images/gallery/2024-09/scaled-1680-/aQYimage.png)](https://bookstack.iconography.co.uk/uploads/images/gallery/2024-09/aQYimage.png)

This tab can be used to manage information sent to Google.

<p class="callout info">For this tab to be visible, this Product must be linked to a Category that has been mapped to the Google category hierarchy</p>

## Setup

Various bits of information about your product will be automated for the feed. These will include elements such as images and title.

<p class="callout info">Some of this information is mandatory, and some will be optional; these requirements will vary based on the product category. You will need to refer to Google's documentation for further detail. </p>

<table border="1" id="bkmrk-field-purpose-brand-" style="border-collapse: collapse; width: 100%; border-width: 1px;"><colgroup><col style="width: 50%;"></col><col style="width: 50%;"></col></colgroup><thead><tr><td>Field</td><td>Purpose</td></tr></thead><tbody><tr><td>Brand</td><td>*Use this to determine the [Brand](https://bookstack.iconography.co.uk/books/brands "Brands") sent in the feed*

*Defaults to the Brand set in the CMS*

</td></tr><tr><td>Product Type</td><td>*Use this to override the Google Category assigned to this product*

*May be left blank*

*By default, this will inherit the setting in the [Product's](https://bookstack.iconography.co.uk/books/categories/page/product "Product") parent [Category](https://bookstack.iconography.co.uk/books/categories/chapter/categories "Categories") (the Category that this is taken from will be clearly listed here as 'default')*

</td></tr><tr><td>Google Promotion ID</td><td>*Add a Google Promotion ID here*</td></tr><tr><td>Barcode</td><td>*By default, this will use the barcode set against the [Variant](https://bookstack.iconography.co.uk/books/categories/page/variants "Variants")*</td></tr><tr><td>MPN</td><td>*By default, this will use the MPN set against the [Variant](https://bookstack.iconography.co.uk/books/categories/page/variants "Variants")*</td></tr><tr><td>Gender</td><td>*Use this to set the Gender for the [Variant](https://bookstack.iconography.co.uk/books/categories/page/variants "Variants")*</td></tr><tr><td>Age Group</td><td>*Use this to set the Age Group for the [Variant](https://bookstack.iconography.co.uk/books/categories/page/variants "Variants")*</td></tr><tr><td>Colour</td><td>*Use this to set the Colour for the [Variant](https://bookstack.iconography.co.uk/books/categories/page/variants "Variants")*</td></tr><tr><td>Size</td><td>*Use this to set the Size for the [Variant](https://bookstack.iconography.co.uk/books/categories/page/variants "Variants")*</td></tr><tr><td>Custom</td><td>*Use this to set additional information for the [Variant](https://bookstack.iconography.co.uk/books/categories/page/variants "Variants")*</td></tr></tbody></table>

This tab will only show [Variants](https://bookstack.iconography.co.uk/books/categories/page/variants "Variants") - [Unique Stock Records](https://bookstack.iconography.co.uk/books/categories/page/unique-stock-records "Unique Stock Records") will not be sent to Google.